About Us
TRUE Clarity's is continually developing solutions to allow businesses to better
manage relationship; With emphasis on developing high-end integrated systems,
and value-added consulting services, TRUE Clarity is well positioned in Asia.
Our principals bring over 16+ years experience, allowing partners and clients to
draw upon this expertise.
Founded in January 2004, TRUE Clarity is a continuance of a long-term commitment
by its management team to both local and Multi-National Companies based in Asia.
TRUE Clarity’s managing director, Mr. James McCracken has been based in Thailand
since 1994.
Background
Our Management has been involved with many successful projects across Asia, India
and the Middle East, providing advanced solutions for major international clients
including Pizza Hut, KFC, MINOR FOOD GROUP, Chevron, Unocal, Monash University, BMW, Toyota, Honda, TRUE Corp just to name a few.
Today, TRUE Clarity maintains its commitment to providing and supporting best-of-breed
customer solutions designed to meet the Business needs of Thai and Multi-National
corporations. There is pressure for organisations to continuously improve their
business processes to meet the increasing demands of the customer, where the
expectation is higher, the needs are more complex, and the demand to improve
efficiencies is critical as organisations compete in this global economy.
TRUE Clarity’s skilled professional’s work together assisting the company to expand
its product offering and breadth of skills. This collection of complimentary
activities and skills will continue to make TRUE Clarity viable and strong.
Thus, TRUE Clarity continually seeks highly skilled resources with specialist skills
in business process consulting, project management, business solution architects,
business solution integrators and educators.
TRUE Clarity’s past achievements in delivering back office information onto desktops
has positioned TRUE Clarity to evolve into the Customer Relationship Management (CRM)
market by providing best of breed solutions, experience in complex systems integration
and a focus to provide ongoing customer service.
As a leading provider of CRM strategy and solutions, TRUE Clarity provides the most
functionally complete closed-loop sales, marketing and customer service solutions
available. TRUE Clarity provides unrivalled software solutions with a responsive
service and support infrastructure focusing on seamless integration with front and backoffice
systems and ensuring a relationship of trust and loyalty is maintained.
Customer Commitment
TRUE Clarity’s commitment to total customer service is complemented by building
strong relationships with customers and strategic alliances with partnering
organisations that have a synergy with TRUE Clarity, enabling the utilisation of
shared resources, technologies and functional competencies to improve overall
customer satisfaction.